Rotten Tomatoes Changes Review System After the Last Jedi Brigading
RT Product Blog
Nosotros're introducing Verified Ratings and Reviews to Help Yous Make Your Viewing Decisions
Read about the latest enhancements to our Audience Score.
At Rotten Tomatoes, we're always working to brand our recommendation tools the about useful they can exist for movie and Boob tube fans. Today, we're releasing some enhancements to our Audience Score, which nosotros started revamping earlier this year.
In February we ditched our pre-release "Want to See" percentage in favor of a more straightforward Want to Run across tally (kind of like the "likes" y'all encounter on social media). We likewise removed the office that allowed users to write comments about a moving-picture show prior to seeing it.Y'all can read most these changes here.
What'south next? Today, nosotros're excited to introduce new features to our Audience Score and user reviews with the improver of Verified Ratings and Reviews.
So, permit'south go to it.
Rotten Tomatoes now features an Audience Score made upwardly of ratings from users we've confirmed bought tickets to the flick – we're calling them "Verified Ratings." We're besides tagging written reviews from users we can confirm purchased tickets to a picture as "Verified" reviews.
Y'all'll showtime to see these changes on the principal pages for new movies and in the user reviews department for those films. The kickoff Audition Score you come across on a movie folio – that's it side by side to the popcorn bucket just to the correct of the Tomatometer – will be the score made up of Verified Ratings. Every bit with the electric current Audience Score, when the score is Fresh (that is, above 60%), you'll see a red popcorn saucepan; when it is Rotten (59% and beneath), the bucket volition exist green and tipped over (you can read more nigh that hither). If y'all want to see a score that incorporates all included ratings – both verified and non-verified – simply click "more info" where y'all can toggle between the two.
You'll see written user reviews marked "Verified" when you click into the Audience reviews section for a item movie. You tin can choose to view just verified reviews or read all included user reviews – verified and not – together.
At launch, users tin can verify ticket purchases through Fandango; AMC Theaters, Regal Cinemas, and Cinemark have signed up to participate in our verification program, and we plan to introduce other ticket providers also. Users who want to verify their ratings and reviews simply choose where they bought their ticket when leaving their rating and/or review. If nosotros tin match their Rotten Tomatoes account to the account used to buy their ticket, their rating and/or review will be verified. (For more info on this process, and reasons why a rating or reviewwouldn't be verified, check out our updated FAQs.)
Why innovate Verified Ratings and Reviews? It's about giving fans the nearly useful tools possible when making their entertainment decisions.
We've worked for some 21 years to ensure the Tomatometer is a trusted tool for those who desire to know what critics think of movies and Tv set series. But the development of that trust didn't happen overnight – information technology was a process. We've been consistently evolving the Tomatometer and how we select the critics whose opinions generate information technology to meet the times.
The introduction of Verified Ratings and Reviews is a like development, one designed to meet different challenges. In the face up of increased skepticism about online user ratings and reviews, and greater demand for transparency almost how user scores are generated, nosotros're offering something simple: ratings and reviews from people we tin can ostend take purchased a ticket to the movie they're rating, which nosotros remember is a potent indicator someone has seen the movie.
We believe an Audience Score made upward of these Verified Ratings is the near trustworthy measure out of user sentiment we can offer correct now – one that gives entertainment fans a genuine audience cess of a pic they're considering watching, and ane which puts significant roadblocks in forepart of bad actors who would seek to manipulate the Audience Score.
Today is another phase in a rollout of changes we're making to our Audience Score, user ratings, and user reviews. As nosotros've mentioned, we're working on bringing other ticket providers into our verification system, as well every bit finding ways we can verify ratings and reviews for movies that are not theatrically released, for TV serial, and for streaming titles. And in that location will be farther enhancements to come up.
We'll be announcing these changes correct hither in the product blog, and we welcome your feedback and suggestions in the comments section below. Nosotros'll accept your thoughts and ideas into consideration as we continue to evolve our recommendation tools.
Thank you for using Rotten Tomatoes – and contributing to it. And don't forget to let us know what you think of the latest Fresh and Rotten flicks in theaters.
Source: https://editorial.rottentomatoes.com/article/introducing-verified-audience-score/
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